November 8, 2021
How Much Should You Pay For Branding?
In this episode, we’re talking branding budgets, and how you can work out yours. Many people aren’t sure what they ‘should’ spend on their branding. And, it makes sense, because branding is not something you invest in everyday. The truth is, the value you place on your branding may be wildly different to the next business. And as you may have already figured out, every branding studio will charge different rates.
So, instead of asking ‘how much should I pay?’, in this episode we’re helping you work out what branding is worth to your business.
We reveal:
- Our easy, 4-step formula for setting a budget for your branding project (or any business expense)
- Some of the tangible and intangible benefits of branding and how to assign a monetary value to them.
- Why setting a ballpark budget puts you in control as you evaluate branding suppliers
Links and resources:
- Follow us on Instagram: @baker_creative
Continue Reading
Want More Customers? Stop Being Their Hero
The simple shift in thinking that will make your writing and marketing more persuasive.
4 free tools that will level-up your marketing game
Don't waste your time and money on the wrong marketing strategy. Get the real data you need to make smart choices with these free tools.
Why I Believe in Collaboration over Competition
In an environment where we’re constantly competing we end up hindering the results for the very people we are trying to serve.
4 Compelling Reasons to Invest in Your Brand
Your brand strategy probably isn't topping your to-do list. But, it's probably the most worthwhile investment we ever made.
Spare time? Enroll in These Online Courses for Free
Thinking of levelling up your skillset? Enrol in one of these online courses from some of the world's top universities for free.
Branding your business: when to splurge & when to save
Deciding to invest in your visual identity is a big move. Learn when to spend & where to splurge when it comes to branding your business.
Why Nobody Wants to Buy What You're Selling (And What to Sell Instead)
Have you ever thought about what you're really buying when you purchase any new product or service?
9 Ways Supercharge the Rest of Your 2019
Whether you want to attract customers, increase pay, or free up time, here are 9 actionable ideas that will help you hit your 2019 goals.
Don’t Solve a Problem? Here’s How to Sell What You Do
Do you sell something that doesn't solve an obvious problem for your customers? Here's a simple strategy for selling your offerings.
Want People to Pay Attention? Do This.
Learn how to make your speeches, presentations, videos, social posts, blogs and web copy more engaging by leaving things unfinished.