May 31, 2022
7 Types of Proof to Use on Your Website
Whenever someone arrives on your website for the first time, you can bet they’re asking themselves a few key questions. Am I in the right place? Is this for me? Will this work? Is the risk of buying this worth the reward?
Your website’s job is to reassure your ideal customers that yes, they’re in the right place, that yes this is a great solution for them and that yes the reward will outweigh the risk.
You can tell them all these things. But, most people won’t just take your word for it. They want you to show them that you’re credible. And that’s where proof comes into play.
And there are a lot of different types of proof you can use and in this week’s episode, we’re going to be outlining 7 of our favourites.
Links and resources:
- Follow us on Instagram: @baker_creative @brand.led
- For more visit bakercreative.com.au
- Work with us
Continue Reading
The 3 Step Pinterest Strategy We Used to 5X Our Website Traffic
Pinterest isn't just for DIY projects and recipes! Steal the low maintenance Pinterest strategy that has skyrocketed our website traffic.
Steal These: The 5 hacks Your Favourite Brands are Using to Build a Following
What makes people support a brand? Here’s what we can learn from some local and international cult brands.
Why lead magnets are a must-have in your business (and how to create one in 5 simple steps)
Lead magnets are the perfect way to build trust and support customers in learning more about your area of expertise and offerings.
8 Ways to Elevate Your Website Copy
Beautiful design can capture attention & pique interest, but clever copy can capture hearts and minds. Here's how to improve it.
Content Marketing: A Crash Course
You've heard content is king, but what is content marketing and is it really an effective marketing strategy?
3 Types of Content You Need to Be Creating Right Now
Want to create a brand more bingeworthy than the Tiger King? You need to be using these 3 types of content in your strategy.
11 Surefire Ways to Stand Out in a Competitive Market
Wondering how you can stand out in a crowded market? Keep on reading to uncover 11 ideas to be a stand out business in a sea of samesies.
7 Reasons to Love the Webflow CMS
A website content management system that is a pleasure to use, is well supported and is packed full of intuitive features.
20 ways to offer incredible value in 2020
Stop creating content that flatlines. Give your audience something they really want. Here are 20 ideas you can swipe for high-value content.
Brands We Love: Help Scout
From their personality rich copy, to their user-friendly website, Help Scout are a shining example of a customer-centric brand.